Be active most of the time, and post relevant and interesting content, catching the interest of the audience.
If you are having your own website or blog then insert twitter link button on your webpage, whoever will like your content, will most probably hit the button.
If you are having any YouTube channel then there also you can promote yourself among audience requesting them to follow you.
Promote yourelf on other social media platforms like facebook, google+ etc. Promote your Instagram account on all your marketing materials. This includes your business cards, brochures, signs etc.
Promote your dedicated hashtag on your other social profiles, on your website, and your email blast.
Get creative with your hashtags. Be funny, ironic, or outrageous – but never boring!
Watch topically relevant and trending hashtags. Join these conversations to get in front of more people.
Use your bio link to drive traffic to your newest or most popular content.
Write descriptive captions. Storytelling will help generate engagement and sharing.
Interact with top influencers in your space and try to become one of their favorite people or brands.
Don’t want a tagged photo of you or your brand on your profile? Edit Tags to hide images from your profile.