Case Studies

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Case Studies Social Media

Case Study: ICICI Prudential: Success Story

ICICI: ICICI stands for Industrial Credit and Investment Corporation of India is an Indian multinational banking and financial services company based in Mumbai founded in 1994. ICICI Prudential Life...

Vishal Ravish · Aug 22, 2017 · 2 min read

Icici Prudential

Case Studies Social Media

Case Study: Gionee Smathphones: Its growth and Marketing

Gionee Communication Equipment Co. Ltd was founded in 2002. It is a Chinese smartphone manufacturing company based in Shenzhen, Guangdong. It is one of the biggest smartphones manufacturing company in...

Vishal Ravish · Aug 22, 2017 · 2 min read

Case Studies Social Media

[Case Study] Oppo Spent 22,000 Crores for Marketing Strategy in India

OPPO is the Chinese Electronic firm based in Guangdong. Guangdong is the province in China located on the south china sea coast. Oppo majorly deals in smartphones, Blu Ray players, and mobile accessor...

Vishal Ravish · Aug 21, 2017 · 3 min read

Vivo

Case Studies Social Media

Case Study: Amazon's Journey In India

Amazon is the world’s largest online marketplace in the world. Amazon provides their services in 14 different countries including Netherlands, United Kingdom, United States, China, Italy, Japan etc. A...

Vishal Ravish · Aug 21, 2017 · 2 min read

Amazon

Case Studies Social Media

Case Study: Voonik: Online Fashion Place for Women

About Voonik: Voonik is the e-commerce website designed exclusively for women. The unique thing about Voonik is, it provides a personalized experience and hand picks the clothes for you according to...

Vishal Ravish · Aug 21, 2017 · 2 min read

Voonik

Case Studies Social Media

Case Study: Virender Sehwag: New Innings on Twitter

Virender Sehwag who is known to be one of the most aggressive opening batsmen of all time in the world of cricket. After his retirement from all formats of the game, he became active on social media p...

Vishal Ravish · Aug 17, 2017 · 2 min read

Case Studies Social Media

[Case Study] Reliance Jio Marketing Strategy, Products, All Services

India is one of the biggest mobile markets in the world. India has close to billion mobile subscriber due to which Indian mobile industry is one of the fastest growing industry in the world. After Chi...

Vishal Ravish · Aug 17, 2017 · 3 min read

Reliance jio

Case Studies Social Media

Suresh Prabhu: Use of Twitter in Governance(Case Study)

The impact of Social Media on Governance: The Current Indian government has made its mark on social media in a big way. Almost all the important ministries have their twitter handles to engage with t...

Vishal Ravish · Aug 16, 2017 · 3 min read

Twitter

Case Studies Social Media

Freedom 251: Expectations Vs Reality

Freedom 251: Freedom 251 is smartphone Manufactured by Ringing Bells Private Limited and was marketed as the cheapest smartphone in the world with a price tag of only 251/- rupees. The promotional pr...

Vishal Ravish · Aug 16, 2017 · 3 min read

Case sudy

Case Studies Social Media

VOOT-Digital Age Entertainment(Case Study)

ABSTRACT : Voot is the digital medium provided by Viacom18 in 2016. It is a Video on demand platform available on mobile devices and the web. With the increasing number of internet user in In...

Vishal Ravish · Aug 16, 2017 · 2 min read

Netflix

Case Studies Social Media

Hotstar- Entertainment On the Go (Case Study)

Hotstar is an online entertainment platform which provides you 24/7 video streaming on the go. It is owned by Star India which is already an established brand in the field of entertainment and news b...

Vishal Ravish · Aug 14, 2017 · 3 min read

Hotstar Netflix

Case Studies Social Media

Case Study Paytm - How They Created "Seal of Trust"

The world is getting digitalized and so are our lives becoming more governed by binaries of 0’s and 1’s.In this age it was natural to get the idea to make our payments also go in 0’s and 1’s.Vijay s...

Zubair · May 04, 2015 · 2 min read

Featured Social media case study Paytm

Case Studies Social Media

Case Study- How India’s First Social Media Panel created awareness about Social Media for Disaster Management

Background Everyone is aware of the disaster that shocked the world on 25th April 2015, when a massive earthquake hit Nepal and ruined everything. Rescue work started on 26th April 2015, and soc...

Zubair · May 02, 2015 · 4 min read

Featured Social media case study

Case Studies Social Media

Rupi Kaur's Rift with Instagram on Uploading her “Menses” Picture

The Case Rupi Kaur, a Canadian citizen who is an artist kicked up a storm and flared up debates in the world lately when she posted photos on Instagram in which she lays on bed, not facing the came...

Zubair · Apr 23, 2015 · 4 min read

Instagram

Case Studies Social Media

Case Study - Net Neutrality

Internet plays a very important role in everybody’s life these days. Today’s era is totally dependent on hi speed internet. Net neutrality is need of the hour. Now you must be wondering, what is net n...

Zubair · Apr 15, 2015 · 3 min read

Featured Social media case study Net neutrality

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