Once you start working on your website, it is easy to realize that there are thousands of services being sold to website owners every now and then. But only some of these services have an actual benefit for your website.
As with other products, some of these services are free of cost, others you might need to pay for, and its really hard to recognize which of these services are actually worth your money. In this article, we take you through four services that every website owner should consider getting.
This article won’t list the exact products as we believe they can vary based on each website’s needs, but it will list the services that are essential for its constant growth. This list should also be helpful for people planning to start their own site in the near future.
Hosting
The first and most crucial service you will need is a quality hosting service. Even though there are free hosting services available in the market, they always come with some downsides. These include this such as limited space and resources, no guarantee, no support and so on.
Since a hosting service is what puts your website on the internet, it is crucial to choose one that offers 24X7 quality service and maximum uptime. The aim should be to look for a hosting service based on your needs.
For example, if you just need to host a single landing page, a shared hosting service would be more than enough. But for people own or who plan to build an eCommerce or graphic-intensive sites, dedicated hosting is the way to go. Dedicated hosting offers precisely as the name suggests, a dedicated space on the server only for your website. It is perfect if you are expecting heavy traffic on a regular basis on your site.
First, you need to identify your hosting requirements, and then determine which type of hosting service serves you best. Here are some resources for further help:
5 Best Selling WordPress Hosting in India 2020
How to Choose an SEO Friendly Hosting Service?
6 Key Differences Between Free and Paid Web Hosting
Stock Images
Images improve the visual quality of your website, which makes it essential to use only the good ones. But often good images are not available for free. Though there are some website such as Pixabay & Pexels, that offer royalty-free images, the options are often limited.
Further, using images and photos from another website can lead to issues as well, as there is always a possibility of copyright claims. Hence, consider a good source website where you can regularly get copyright or royalty-free images for your websites and blogs.
Apart from stock images, you can also get other goodies from these websites such as illustrations, vector images, stock videos and so on.
Logo
Having a good logo is a must, as it offers higher confidence in people when visiting your website. Further, it also helps a lot with your brand’s recognition. Even though having a logo from the first day is not necessary, it is good to get it as early as you can.
If you have a team for graphic designs, the process to come up with a good logo would be easier. But if you don’t, some services focus primarily on designing custom logos. You can always look at some free websites such as Canva for some inspiration and then build one of your own.
While choosing a logo design, do not go overboard. While creativity is good, it should be meaningful, and your logo should reflect what your website or brand is about. For example, take Nike or Puma’s logo, people can recognize the brand just by looking at their logos; that’s what you should aim for as well. Creative yet straightforward and easy to remember.
Premium Themes
While the quality of content you place inside your website is important, if it’s not attractive or aesthetically pleasing, people will generally ignore it. Further, having adequate functionalities and features can enhance your website significantly.
Though there are multiple free themes available for websites builders such as WordPress, their functionalities are often limited. Most of them are often hidden behind a paywall. A premium theme is much better than a free one, but that does not mean any premium theme would work. Most of these are too heavy and may only limit certain aspects of your website.
Choose a theme that offers speed and essential features at the same time. Identify your needs and determine what theme would serve your website better. Before choosing a theme, always look at the demos, as they can give you a precise overview of how the theme would look like.
