CC Avenue Case Study : Best Payment Gateway in India

cc avenue case study

CCAvenue is a popular payment gateway which provides multiple options to the user to pay. It empowers thousands of e-Merchants with real time, multi-currency, multiple payment options online payment processing services. CCAvenue provides complete Payment gateway solution that has the unique ability to offer the full spectrum of Internet payment options.


CCAvenue provides easy payment gateway integration to your website which allows you to receive online payment through your website.

CCAvenue accepts payment through multiple options like

  • All types of Credit Card
  • Debit Cards
  • Netbanking
  • E-Wallets
  • Cash cards like ITZ cash, and Oxi Cash etc.

List of Top 10 Payment Gateway in India

Features of CCAvenue:

Payment Options:

CCAvenue provides maximum payment options in the market. Below is the list of payment options that CCAvenue provides.

  • Credit Cards: CCAvenue accepts payment from 7 different type credit cards like American Express, Master Card, Diners Club, VISA, Rupay etc.
  • Net Banking: It accepts payment through Netbanking from more than 53 banks in India
  • Debit Cards: It accepts debit cards from more than 78 banks including VISA card, Rupay card, and Master card.CCAvenue Debit cards
  • E-Wallets: CCAvenue accepts payment through 16 different E-wallets like Paytm, Freecharge, and Mobikwik etc.
  • EMI: CCAvenue also allows customers to make payment through EMIs using 12 different banks like American Express, ICICI bank, HDFC bank etc.

Multiple Currency Processing:

Using CCAvenue you can sell to global market sitting in India and accept payment online through your website. CCAvenue is an international payment gateway in India which collects payment in 27 different currencies and allow your customer to pay in the currency they know best. 

Multilingual Checkout Page:

CCAvenue multi lingual check out page offered in 18 major Indian and International languages provides a wider global reach. It engages consumers who prefer content in their native languages resulting in an enhanced user experience and increased transaction success rates. 

Easy Customization:

Customize the CCAvenue Payments page to the look & feel that suits your website. Upload your brand logo and modify the color scheme to create a truly branded and seamless experience for your customers.

Card Storage Vault: 

The CCAvenue Card Storage Vault is designed to store and recall your customer’s card details securely for more efficient and faster transactions with the same card. Each detail is encrypted and securely stored against a unique token/identifier sent by you at the time of initiating the transaction, ensuring that this data is used by your customers exclusively for your website. 

CCAvenue Store Front and Shopping cart:

CCAvenue offers a fully customizable store front to its merchants who do not have a website for FREE. No technical or design expertise is needed to create a beautiful online store and you can integrate the CCAvenue Shopping Cart with your website and start selling online in less than 24 hours with the most basic HTML knowledge.

CCAvenue Pricing:

CCAvenue Payment gateways charges are very straight forward. It does not charge anything for payment gateway set up and integration. CCAvenue charges 2% of each transaction for net banking, debit cards, and wallets.

For credit cards, CCAvenue charges 3 percent of every transaction and 4.99 percent of Multi-currency options. CCAvenue also charges 1200 rupees of Annual Software Upgrade Charges.

CCAvenue Clients:

Some of the biggest e-commerce websites in the market like Cleartrip, Shopclues, Paytm, and BookMyShow etc.


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