Get Socialised, Get Educated
There is no age bar to learn .The Internet revolution and the evolvement of social media has improvised this aphorism. Social Media can be...
Case Study : Lenskart- Marketing Strategies of Fastest Growing Eyewear Brand
Lenskart is India's one of the biggest eyewear company. It was founded in 2010 by Peyush Bansal. Lenskart is India's first eyewear online portal that offers...
How Hotstar’s #KoiYaarNahiFar Campaign helped them reach 300+ million viewers during IPL
Hotstar says it had 18.6 million concurrent viewers streaming the final between Chennai Super Kings and the Mumbai Indians. This was the second time...
Case Study on Practo : Business Model, Revenue and Funding
About Practo
Practo is a Software as a service(SaaS) tool.It is an internet based service to schedule appointment with doctor. With the help of practo...
SMALL SCALE BUSINESS: USING SOCIAL NETWORKING AS BRANDING
Are you having a small business but tough fight with other commodities in the market?
Are you having difficulty in reaching out to your consumers?
Are...
[Case Study] Chumbak Funding, Business Model, and Marketing Strategies
Chumbak is an India based designing company based in Bangalore. The company was founded by Subhra Chadda and Vivek Prabhakar and sells designers t-shirts, tins, coffee...
Hotstar- Entertainment On the Go (Case Study)
Hotstar is an online entertainment platform which provides you 24/7 video streaming on the go. It is owned by Star India which is already...
Case Study on Zomato : A Global Indian Company
Zomato is a restaurant review and discovery service started in 2008. It is currently operating in 23 countries. It provides information about restaurants near...
Big ..Bigger..Biggest..92.7 Big FM – Case-Study
Radio has always been an effective source of entertainment since ages. Earlier it focused primarily on news or some training programmes conducted by government...
YouTube- The Ambrosia of internet driven world.
The word food can be mapped into many definitions. For a dietician, a doctor it has to be a balanced diet, for food lovers...
Case Study on Crowdfire : Social Media Marketing Made easy
Crowdfire previously known as "Just Unfollow" is a social media engagement company which helps to gain followers on Instagram and Twitter. The company is...
Rupi Kaur’s Rift with Instagram on Uploading her “Menses” Picture
The Case
Rupi Kaur, a Canadian citizen who is an artist kicked up a storm and flared up debates in the world lately when she...


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