[Case Study] ScoopWhoop Funding, Revenue, Business Model and Controversies
About ScoopWhoop:
ScoopWhoop Media is an Internet media company from India. The website was initially started as a content generating and sharing website but now the...
Case Study : Lenskart- Marketing Strategies of Fastest Growing Eyewear Brand
Lenskart is India's one of the biggest eyewear company. It was founded in 2010 by Peyush Bansal. Lenskart is India's first eyewear online portal that offers...
[Case Study] Oppo Spent 22,000 Crores for Marketing Strategy in India
OPPO is the Chinese Electronic firm based in Guangdong. Guangdong is the province in China located on the south china sea coast. Oppo majorly...
Case Study on Craftsvilla : Business Model and Marketing Strategies
Craftsvilla is an online store for Indian ethnic apparels, footwear, fashion accessories, handcrafted lifestyle products, home accessories, and food items. The company was founded...
#VogueEmpower #MyChoice
Vogue India launched a social awareness initiative in October 2014 to draw attention towards the empowerment of women. Though started as an initiative to...
Case Study on Yepme : India’s First online Fashion Brand
About Yepme
Yepme is India's online fashion brand launched in August 2011. Yepme is full-fledged private label fashion brand specializes in the online retailing of men’s and...
Case Study on Cleartrip : Business Model, Marketing, and competition is Indian travel Sites...
About Cleartrip
Cleartrip is an online traveling company which provides online booking service for flights and train tickets, hotel reservations, and domestic and international holiday packages.Cleartrip is...
WHAT PARENTS THINK ABOUT SOCIAL MEDIA
There are two sides of a coin, as social media is considered good for many things it is also accused for many bad ones....
Rupi Kaur’s Rift with Instagram on Uploading her “Menses” Picture
The Case
Rupi Kaur, a Canadian citizen who is an artist kicked up a storm and flared up debates in the world lately when she...
#NewsKiMaut is Trending Due to Pathetic News Coverage of Sridevi’s Death
Indian news media has hit a new low this time with the shocking coverage of Sridevi's Death. Sridevi was a cult figure in Indian Film Industry....
Get Socialised, Get Educated
There is no age bar to learn .The Internet revolution and the evolvement of social media has improvised this aphorism. Social Media can be...
[Case Study] Quikr and Competition in Online Free Classified Market
Quickr is an Indian company based in Bangalore. It is an online classified advertising platform. Founded by Pranay Chulet and Jiby Thomas in 2008 was...
