6 Silly Reasons Why your Social Media Campaign was a Failure?
Social media has completely changed the marketing game across the world. More than half of the world’s population is using social media. So there...
Society Tea Is Taking Twitter Beyond Tea Cups
What started as an attempt to know their audience’s plans on a dull evening, became one of the most heartwarming things that a brand...
All You Gotta Know About Section 66A
According to the Section 66A of the Information Technology Act, 2000:
Punishment for sending offensive messages through communication service, etc.
66A. Any person who sends, by...
#Bingpredicts and Cricket World Cup 2015
The cricket world cup 2015 has become the most talked about topic on social networks pages of big brands and the top followed pages....
Nike – Just Do It | Case Study
25 January, 1964 was the day when Blue Ribbons Sports came into existence under the ownership of Bill Bowerman and Phil Knight. Later on...
WHAT PARENTS THINK ABOUT SOCIAL MEDIA
There are two sides of a coin, as social media is considered good for many things it is also accused for many bad ones....
Case Study on Mobikwik : Mobile Recharge and Bill Payment Made Easy
Mobikwik is an Indian digital wallet company founded in 2009. Mobikwik provides a mobile based payment system and digital wallet. You can transfer money...
[Case Study] EduKart: Shop The Right Course By Carting It
Bygone the days where you are not free to choose your interested subjects and the days where one used to follow the herd in...
Case Study : Octro : India’s Mobile Gaming Company
Octro Inc. is an Indian mobile gaming company founded in 2006. Octro has become one of the fastest growing gaming company in India. Octro's...
Suresh Prabhu: Use of Twitter in Governance(Case Study)
The impact of Social Media on Governance:
The Current Indian government has made its mark on social media in a big way. Almost all the...
[Case Study] Quikr and Competition in Online Free Classified Market
Quickr is an Indian company based in Bangalore. It is an online classified advertising platform. Founded by Pranay Chulet and Jiby Thomas in 2008 was...
Case Study on Craftsvilla : Business Model and Marketing Strategies
Craftsvilla is an online store for Indian ethnic apparels, footwear, fashion accessories, handcrafted lifestyle products, home accessories, and food items. The company was founded...


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