[Case Study] Furlenco Founder, Funding, and Business Model
About Furlenco:
Furlenco is India’s first home furniture rental company based in Bangalore.They offer their services in Bangalore, Mumbai, Pune, Gurgaon, Delhi, and Noida. Furlenco allows...
Suresh Prabhu: Use of Twitter in Governance(Case Study)
The impact of Social Media on Governance:
The Current Indian government has made its mark on social media in a big way. Almost all the...
Case Study on Yepme : India’s First online Fashion Brand
About Yepme
Yepme is India's online fashion brand launched in August 2011. Yepme is full-fledged private label fashion brand specializes in the online retailing of men’s and...
Case Study : Octro : India’s Mobile Gaming Company
Octro Inc. is an Indian mobile gaming company founded in 2006. Octro has become one of the fastest growing gaming company in India. Octro's...
HTC mobile- case study
Brand:
HTC Mobile
Challenges and Objectives:
The main objective was to make Indian youth aware about HTC smartphones.
They wanted to raise the number of fans on their...
Society Tea Is Taking Twitter Beyond Tea Cups
What started as an attempt to know their audience’s plans on a dull evening, became one of the most heartwarming things that a brand...
Rupi Kaur’s Rift with Instagram on Uploading her “Menses” Picture
The Case
Rupi Kaur, a Canadian citizen who is an artist kicked up a storm and flared up debates in the world lately when she...
[Case Study] CollegeDekho: Funding, Founder and Business Model
College Dekho is an Ed-tech startup which provides a new age college search portal that allows students to explore educational courses and colleges across India. Founded by...
Case Study on Cleartrip : Business Model, Marketing, and competition is Indian travel Sites...
About Cleartrip
Cleartrip is an online traveling company which provides online booking service for flights and train tickets, hotel reservations, and domestic and international holiday packages.Cleartrip is...
Case Study on Nykaa : E-Commerce Platform for Beauty and Cosmetics Products
About Nykaa:
Nykaa is an e-commerce platform for beauty and cosmetics products. Nykaa was launched in 2012 by Falguni Nayar.The platform offers a wide range of...
#NewsKiMaut is Trending Due to Pathetic News Coverage of Sridevi’s Death
Indian news media has hit a new low this time with the shocking coverage of Sridevi's Death. Sridevi was a cult figure in Indian Film Industry....
Case Study : Lenskart- Marketing Strategies of Fastest Growing Eyewear Brand
Lenskart is India's one of the biggest eyewear company. It was founded in 2010 by Peyush Bansal. Lenskart is India's first eyewear online portal that offers...


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