Case Study : Lenskart- Marketing Strategies of Fastest Growing Eyewear Brand
Lenskart is India's one of the biggest eyewear company. It was founded in 2010 by Peyush Bansal. Lenskart is India's first eyewear online portal that offers...
Case Study on CarTrade: Business Model, Revenue and Competitors
About CarTrade:
CarTrade.com is one of India's leading online auto marketplace transacting in new and used vehicles. It provides a structured platform to buyers and sellers to...
How Hotstar’s #KoiYaarNahiFar Campaign helped them reach 300+ million viewers during IPL
Hotstar says it had 18.6 million concurrent viewers streaming the final between Chennai Super Kings and the Mumbai Indians. This was the second time...
#VogueEmpower #MyChoice
Vogue India launched a social awareness initiative in October 2014 to draw attention towards the empowerment of women. Though started as an initiative to...
[Case Study] Zivame Funding, New Business Model and Revenue
About Zivame:
Zivame is an online lingerie store featuring hundreds of styles for the Indian woman. Zivame was officially launched in August 2011 by Richa...
[Case Study] Roposo Funding, Founder, and Business and Revenue Model
About Roposo
Roposo is an online fashion discovery platform that employs a proprietary recommendation engine to match shoppers. Founded by Avinash Saxena, Kaushal Shubhank, and Mayank Bhangadia in...
[Case Study] NetMeds Funding, Business Model and Competitors
About NetMeds:
NetMeds is an Indian Online pharmacy marketplace. It is a subsidiary company of Dadha & Company, one of India’s most trusted pharmacies, with over 100 years’ experience...
Case Study- How India’s First Social Media Panel created awareness about Social Media for...
Background
Everyone is aware of the disaster that shocked the world on 25th April 2015, when a massive earthquake hit Nepal and ruined everything.
Rescue work...
Hotstar- Entertainment On the Go (Case Study)
Hotstar is an online entertainment platform which provides you 24/7 video streaming on the go. It is owned by Star India which is already...
[Case Study] How OnePlus Made It To Top In Indian Market
A lot of buzzing is echoed in the mobile industry as OnePlus smartphone becomes a high-end premium brand mobile in India.
The Shenzhen-based Chinese smartphone...
McDonald’s – #imlovinit or #notlovinit
McDonald’s is the world’s largest food chain of fast food, serving around 68 million hungry customers everyday in 119 different countries. First time in...
How to promote your restaurant on social media?
Social media marketing has proven to work wonders for restaurateurs! So, if you haven’t been paying enough attention to social media marketing, better buckle...
