McDonald’s – #imlovinit or #notlovinit
McDonald’s is the world’s largest food chain of fast food, serving around 68 million hungry customers everyday in 119 different countries. First time in...
Case Study on Zoomcars : India’s First Online Car Rentals
Zoomcar is India's first online car rental company launched in 2013 in Bangalore, India. In India where companies focused on chauffeur-driven rentals, Zoomcar came up...
Case Study On Inshorts : Number One News App
Inshorts is one of the highest rated Indian news apps. It provides news, info-graphics and blogs and summarize them in 60 words. It was...
[Case Study] Mypoolin – Your one stop place for all payment needs.
Mypoolin is a mobile application for peer-to-peer and group payments. It provides you a one-stop solution for all your payment problem and enables you to plan...
Case study on Urban Ladder : Business Model, Funding and Competition
Urban Ladder is India’s one of the fastest growing furniture e-tailers. This Bangalore-based startup owns processes end-to-end, which means they control everything from the...
[Case Study] Roposo Funding, Founder, and Business and Revenue Model
About Roposo
Roposo is an online fashion discovery platform that employs a proprietary recommendation engine to match shoppers. Founded by Avinash Saxena, Kaushal Shubhank, and Mayank Bhangadia in...
WHAT PARENTS THINK ABOUT SOCIAL MEDIA
There are two sides of a coin, as social media is considered good for many things it is also accused for many bad ones....
Case Study on Yupp Tv : Live TV on your Mobile Phone
Yupp Tv is an online content provider such as live TV, catch-up TV, and unlimited movies. Yupp TV allows viewers to consume globally over mobile, TV...
Case Study: ICICI Prudential: Success Story
ICICI:
ICICI stands for Industrial Credit and Investment Corporation of India is an Indian multinational banking and financial services company based in Mumbai founded in...
[Case Study] Jugnoo Funding and Business Model
About Jugnoo:
Jugnoo is a one stop shop for all your local needs. Jugnoo began as India’s first auto-rickshaw aggregator with the objective of making...
[Case Study] PolicyBazaar Founders,Funding and Business Model | Yashish Dahiya
About PolicyBazaar:
PolicyBazar is India's online insurance aggregator. The company was formed in 2008 and headquartered at Gurgaon Haryana. The company began operations in 2008 as...
HTC mobile- case study
Brand:
HTC Mobile
Challenges and Objectives:
The main objective was to make Indian youth aware about HTC smartphones.
They wanted to raise the number of fans on their...


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