Case Study On Inshorts : Number One News App
Inshorts is one of the highest rated Indian news apps. It provides news, info-graphics and blogs and summarize them in 60 words. It was...
McDonald’s – #imlovinit or #notlovinit
McDonald’s is the world’s largest food chain of fast food, serving around 68 million hungry customers everyday in 119 different countries. First time in...
Case Study on Ixigo : India’s No. 1 Travel Search Engine
Ixigo is a website and mobile application for travel search engine based in Gurgaon, Haryana. Ixigo does not handle the booking of tickets but...
[Case Study] How OnePlus Made It To Top In Indian Market
A lot of buzzing is echoed in the mobile industry as OnePlus smartphone becomes a high-end premium brand mobile in India.
The Shenzhen-based Chinese smartphone...
SMALL SCALE BUSINESS: USING SOCIAL NETWORKING AS BRANDING
Are you having a small business but tough fight with other commodities in the market?
Are you having difficulty in reaching out to your consumers?
Are...
[Case Study] Chumbak Funding, Business Model, and Marketing Strategies
Chumbak is an India based designing company based in Bangalore. The company was founded by Subhra Chadda and Vivek Prabhakar and sells designers t-shirts, tins, coffee...
#NewsKiMaut is Trending Due to Pathetic News Coverage of Sridevi’s Death
Indian news media has hit a new low this time with the shocking coverage of Sridevi's Death. Sridevi was a cult figure in Indian Film Industry....
WHAT PARENTS THINK ABOUT SOCIAL MEDIA
There are two sides of a coin, as social media is considered good for many things it is also accused for many bad ones....
Case Study – Net Neutrality
Internet plays a very important role in everybody’s life these days. Today’s era is totally dependent on hi speed internet. Net neutrality is need...
All You Gotta Know About Section 66A
According to the Section 66A of the Information Technology Act, 2000:
Punishment for sending offensive messages through communication service, etc.
66A. Any person who sends, by...
VOOT-Digital Age Entertainment(Case Study)
ABSTRACT :
Voot is the digital medium provided by Viacom18 in 2016. It is a Video on demand platform available on mobile devices and the...
Case Study: Amazon’s Journey In India
Amazon is the world’s largest online marketplace in the world. Amazon provides their services in 14 different countries including Netherlands, United Kingdom, United States,...


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