Light and Life Academy’s “An Ode To Water” social media contest resulted in 2000+...
Iqbal Mohamed, leading photographer and founder of renowned photography institute Light & Life Academy, has always believed that photography can inspire individuals to empathize,...
Case Study on Swiggy : Business Model, New Competitors and Marketing Strategies
Swiggy is food ordering and delivering company based in Bangalore. It provides a single window for ordering from a wide range of restaurants and...
Suresh Prabhu: Use of Twitter in Governance(Case Study)
The impact of Social Media on Governance:
The Current Indian government has made its mark on social media in a big way. Almost all the...
Case Study : BigBasket : Marketplace for Online Grocery
BigBasket is India's biggest online store for grocery shopping. It was founded in 2011 by a group of people named Mr. V S Sudhakar, Mr....
Freshdesk : The Fastest Growing SaaS company in India
What Is Freshdesk?
FreshDesk is software-as-a-service (SaaS), the cloud-based company which helps customer support representatives from companies of all sizes, to respond to queries through...
[Case Study] SimpliLearn Funding, Founder and Business Model
About SimpliLearn
Simplilearn is one of the leading certification training providers. The company is based in San Francisco, California and Bangalore, India and provides online...
[Case Study] UrbanClap Business Model Funding and Founders
About UrbanClap:
UrbanClap is an online platform to find the best professionals in different services that one can need on day to day basis. The...
Grofers Case Study: Funding, Business Model and Competitors
Grofers is India's online store for grocery shopping founded in December 2013 and besed in Gurgaon, Haryana. Grofers founded by Albinder Dhindsa, Saurabh Kumar. Grofers connects its user to...
McDonald’s – #imlovinit or #notlovinit
McDonald’s is the world’s largest food chain of fast food, serving around 68 million hungry customers everyday in 119 different countries. First time in...
Case Study on Ixigo : India’s No. 1 Travel Search Engine
Ixigo is a website and mobile application for travel search engine based in Gurgaon, Haryana. Ixigo does not handle the booking of tickets but...
[Case Study] Quikr and Competition in Online Free Classified Market
Quickr is an Indian company based in Bangalore. It is an online classified advertising platform. Founded by Pranay Chulet and Jiby Thomas in 2008 was...
[Case Study] HealthKart Funding, Founder and Business Model
About HealthKart
HealthKart is an Indian online portal for Dietary supplements and health devices in the Healthcare industry. The company was founded by Prashant Tandon and Sameer Maheshwari in...


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