Case Study : BigBasket : Marketplace for Online Grocery
BigBasket is India's biggest online store for grocery shopping. It was founded in 2011 by a group of people named Mr. V S Sudhakar, Mr....
Case Study on Zomato : A Global Indian Company
Zomato is a restaurant review and discovery service started in 2008. It is currently operating in 23 countries. It provides information about restaurants near...
[Case Study] How OnePlus Made It To Top In Indian Market
A lot of buzzing is echoed in the mobile industry as OnePlus smartphone becomes a high-end premium brand mobile in India.
The Shenzhen-based Chinese smartphone...
Case Study: Hike Messaging App: The Journey Marketing Strategies and Features
Hike Messenger:
Hike Messaging app is the cross platform instant messaging app for communication on the internet. Hike was launched in December 2012. It was...
All You Gotta Know About Section 66A
According to the Section 66A of the Information Technology Act, 2000:
Punishment for sending offensive messages through communication service, etc.
66A. Any person who sends, by...
Case Study : Lenskart- Marketing Strategies of Fastest Growing Eyewear Brand
Lenskart is India's one of the biggest eyewear company. It was founded in 2010 by Peyush Bansal. Lenskart is India's first eyewear online portal that offers...
Case Study on Shopclues : Marketing Strategies and Journey
Shopclues is an online marketplace. It was founded in 2011 in California’s Silicon Valley. Shopclues was the 35th company to enter Indian E-commerce market....
WHAT PARENTS THINK ABOUT SOCIAL MEDIA
There are two sides of a coin, as social media is considered good for many things it is also accused for many bad ones....
Case Study on Practo : Business Model, Revenue and Funding
About Practo
Practo is a Software as a service(SaaS) tool.It is an internet based service to schedule appointment with doctor. With the help of practo...
Case Study : Octro : India’s Mobile Gaming Company
Octro Inc. is an Indian mobile gaming company founded in 2006. Octro has become one of the fastest growing gaming company in India. Octro's...
Case Study On Faasos: Founder, Funding, and Business Model
Abot Faasos:
Fasoos is an Indian online food delivery company incorporated in 2011. The company is headquartered at Pune and operates in 15 cities across India. Faasos...
Case Study on Ixigo : India’s No. 1 Travel Search Engine
Ixigo is a website and mobile application for travel search engine based in Gurgaon, Haryana. Ixigo does not handle the booking of tickets but...